Criss-Crossing The Globe

With the book ‘The Cross & The Switchblade’ having reportedly sold more than 20 million copies and translated into more than 70 languages – along with a film that has traversed the globe – and been viewed by 50 million people in 30 languages, according to World Film Crusade – it is no wonder that there is so much written online about this incredible work.

So in developing the groundswell of interest in the musical, I am criss-crossing the globe via the Internet and am already beginning to meet people who love the work so much that they can’t wait for the musical.

They are of a kindred spirit – full of their own dreams – but who at some point have been touched by the story presented in ‘The Cross & The Switchblade.’

I’m excited to read also that there is a movie in the wings based on Nicky Cruz’s book ‘Run Baby Run’.

In this day and age, it is amazing how we now have incredible access to people from all over the world with a common interest. I find this exciting – and I know that as we continue to pull together a ready made audience for this work that producers are going to be vying to be a part of this project.

So my strategy is clear – find the audience and when they are found put on the show in the major theatrical centres of the world.

Your prayers are greatly appreciated as I continue on this amazing adventure.

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